Tuesday, March 6, 2012

Lucas Oil Renews Commitment to AMA Motocross Nationals with Multi-Year Extension as Title Sponsor of the Series

MX Sports Pro Racing and Alli Sports, a division of the NBC Sports Group, announced today that Lucas Oil will continue its commitment to the sport of motocross as title sponsor of the Pro Motocross Championship with a multi-year deal. The 2012 season of the Lucas Oil Pro Motocross Championship, sanctioned by AMA Pro Racing, will kick off in May from Hangtown, in Sacramento, Calif., with a 17-week, 12-round series spanning the United States.

Since emerging on the motocross landscape in 2009, Lucas Oil has quickly become an integral partner and driving force in the growth of the series and the sport. In three short years, the Lucas Oil Pro Motocross Championship has generated its largest audiences to date - onsite, online and on-air. The growth has been fueled by the strategic partnership between MX Sports Pro Racing and Alli Sports, providing an unparalleled broadcast platform. With television broadcasts produced by Lucas Oil's production arm, the world-class shows have reached a greater audience year-after-year. For the 2012 season, that trend will continue, generating an even greater reach with over 58 hours of original race programming airing across NBC and NBC Sports Network, including 10 hours of live racing.

Maurice Bolwerk Gianfranco Bonera Bruno Bonhuil Ismael Bonilla Steve Bonsey Paul Bordes Juan Bordons Andrea Borgonovo

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